Recruiting employees today has a few different ground rules than it used to. For one, the very method of communication with a candidate has changed drastically. Where recruiting relied on face-to-face or phone-based communication, at one time, it is now possible to get all the way through the recruiting and placement process without even living in the same city as your candidate.
A surefire method of successfully recruiting young candidates to jobs is to determine what graduates today are seeking from the workplace.
Young employees are seeking opportunity.
Today more than ever, young employees are looking to take on a job that excites them, brings them fulfillment in some way, or allows for career growth and an upward trajectory. Employees today do not want a 40-year career that ends in retirement and a watch. Young employees want to work in a field that they don’t consider a “dead-end.”
Young employees want flexibility.
It may seem like a luxury to a generation of 9-to-5ers, but today’s young employees want to know that there is a possibility for working from home or telecommuting. Young employees often seek the flexibility of non-traditional office hours or co-working spaces, shared workspaces that bring together professionals from many different fields. Young employees also want the option for more flexible vacation time – earned paid time off in tiny increments that expire at the end of the year is not the ideal for most young employees, who prefer flexibility to traditional stability.
Young employees are looking for respect.
Candidates of any age want respect in the workplace, of course, but young professionals demand it. Recent graduates have grown up in a world where information is accessible at their fingertips, and they are used to driving the conversation and having their ideas taken seriously. Young employees want to earn their ranking, and may expect to be considered with the same respect as an employee who has been on the workforce longer. These days, life experience is considered a selling point, even if it is not it the industry one begins a career in.
Young employees want a deeper meaning.
Rather than enter a career field because it is a guaranteed higher paycheck, many young employees are hoping to find a career that will fulfill a charitable purpose. They want to make the world a better place, and they want to use the platforms of their careers to help do it. Achieving goals of a work-life balance and doing work that makes a difference in their communities or across the world are common themes amongst young employees and employers need to listen up.